Approximately 70% of online searchers will use local search to find offline businesses, but did you know that geo location changes Google keyword rankings 69% of the time?
Depending on your vertical and geo, your geo-ranking on different keywords will vary, making the need to develop geo-optimization strategies that maximize your opportunities to grow traffic and revenues of utmost importance.
While there are a lot of similarities between local and international searches, search engines have been particularly focused on delivering locally-optimized results as the web continues to grow. It is now possible to target, not only a specific country or language, but a specific city or metropolitan area and get the desired results. One of the most effective ways to do this is through Google Maps Optimization. At LAD Solutions, we offer affordable local SEO services that will optimize your Google Business Listing to increase your online presence when customers are searching for a local service or product.